• Experience in creating social media strategies.
• Knowledge of best practices for social media platforms such as Facebook, Twitter, Instagram, LinkedIn, YouTube, etc
• Excellent organization, project management, communication and problem-solving skills.
• Excellent communication, leadership, and creative thinking skills.
Develop, implement, and manage our social media strategy, focusing on driving potential customers to our dealer page.
• Create, edit, publish, and share engaging content daily (e.g., original text, photos, videos, news) that promotes our products and directs traffic to our dealers.
• Maintain a cohesive strategy across all social media platforms to increase brand visibility and engagement.
• Collaborate closely with the marketing and sales teams to ensure alignment of social media strategies with overall business goals.
• Facilitate partnerships with dealers, encouraging them to share iAqua’s promotional content on their social media channels.
• Monitor SEO and web traffic metrics to optimize campaign strategies.
• Use analytics tools to track campaign performance, assess effectiveness, and measure ROI.
• Respond to comments and customer queries in a timely manner.
• Oversee social media accounts’ design (e.g., timeline cover, profile pictures).
• Implement new features to cultivate brand awareness, like promotions and competitions.
• Stay updated with the latest social media trends and best practices.
Requirements:
• Proven experience as a Social Media Manager.
• Strong content management and creation skills.
• Excellent understanding of digital marketing, particularly SEO, Google Analytics, and online advertising.
• Experience with social media marketing tools such as Buffer, Hootsuite, or similar.
• Ability to engage and partner with external entities like dealers and affiliates.
• Excellent communication and copywriting skills.
• Ability to analyze data and provide evidence-based recommendations.
• Degree in Marketing, Communications, or relevant field.